GGI Spackle SPF 30 PRIMER

Art Direction

 

I led Art Direction and concepting for a CGI video, visually demonstrating the SPF barrier for Laura Geller’s new Spackle SPF Primer.

The objective was to convey and highlight the primer’s protective SPF key selling point through clear visuals.

 
 

VP Creative: Tiffany Bianco 

Art Director: Amy Post

CGI Video: Peter Rosa

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